B2B, B2C, H2H—We see people, not categories.
But YES, we do it all. And more.
Yes, our solutions are cutting-edge, but their true power lies in genuine human connection. We don’t just crunch numbers or deliver 50-page reports—we get to the core of what truly drives your customers.
From customer research to market intelligence, from street-level insights to next-level foresight, we combine innovation with expertise to drive your business growth in ways you never thought possible.
—Customer Research
The people have spoken.
Make sure you listen.
Discover what drives your customers and turn their insights into actions that grow your business, boost loyalty, and amplify your impact.
Customer Journey
We map your customer’s path, showing where you can smooth the bumps and make every interaction count—turning curious browsers into loyal buyers.
Customer Satisfaction
We find out what makes your customers happy (or not) and give you clear steps to keep them coming back for more.
Customer Loyalty
We uncover what keeps your customers hooked, so you can turn one-time buyers into raving fans.
Personal Research
We help you truly understand your customers—their needs, habits, and motivations—so you can connect in ways that matter.
Usage & Attitude
We dig into how your customers use and feel about your product, helping you spot opportunities to improve and innovate.
Pricing Sensitivity
We show you what your customers are willing to pay, so you can price confidently and maximize value.
—Brand & Communication
What is a brand if not turning attention into action?
Discover what drives your customers and turn their insights into actions that grow your business, boost loyalty, and amplify your impact.
Brand Awareness
We measure how well your brand is known and where it stands, helping you get noticed by the right audience.
Brand Equity
We uncover what makes your brand valuable, so you can strengthen its appeal and stand out in a crowded market.
Brand Perception
We find out how people really see your brand, giving you the tools to shape their opinions and build trust.
Brand Tracker
We track how your brand evolves over time, so you can stay ahead, adapt quickly, and keep growing.
Message Testing
We test your messaging to see what resonates (and sticks), helping you communicate with clarity, confidence, and impact.
Advertising Effectiveness
We measure how your ads perform, showing you what works (and what doesn’t) to make every campaign count.
—Product Research
Create products that aren’t just "good," but exactly what people want.
We give you the insights to create products people actually buy, driving sales and giving you a competitive edge.
Concept Testing & Product Positioning
We test your product ideas early to see how they land with your audience, helping you refine concepts before you invest.
UX Testing
We evaluate your product’s user experience, making sure it’s easy, intuitive, and enjoyable—so users stick around & keep coming back.
Conjoint Analysis (features & pricing)
We uncover what features and pricing matter most to your customers, helping you build the perfect mix for maximum appeal.
MaxDiff Analysis
We identify your customers’ most valued product attributes, so you can prioritize what they care about most and boost satisfaction.
Product Validation
We test your product in real-world conditions to confirm it meets customer needs and expectations—reducing risk and setting you up for success.
Competitive Differentiation
We analyze how your product stacks up against the competition, helping you pinpoint your unique strengths and stand out in the market.
—Competitive Intelligence
Just a few insights away from leading your market.
Tap into intelligence that drives smarter moves, boosts market share, outperforms competition, and positions you as the industry leader.
Competitive Landscape Mapping
We map out your competitors and market trends, giving you a clear picture of where you stand and where the opportunities lie.
Competitive Differentiation
We identify what sets you apart from the competition, helping you sharpen your unique strengths and stand out in the market.
Competitive Benchmarking (SWOT 2.0)
We compare your performance against the best in the industry, so you can see where you excel and where you need to improve.
Competitor information Synthesis
We gather and analyze key competitor data, turning it into actionable insights to help you stay one step ahead.
Competitive Market Segmentation
We break down your market into key segments, showing you where your competitors are strong and where you have the edge.
360° Competitive Monitoring
We keep an eye on your competitors in real time, ensuring you never miss a shift in the market and can respond quickly to changes.
—Market Opportunity
Where others see risk and complexity, see opportunity.
Expansion, diversification, acquisition. No two markets are exactly alike. What works in one is no guarantee of success in another. We can be your eyes and ears in the markets that matter.
Go-to-Market Research
We help you understand your target market, identify the best entry & segmentation strategies, and optimize your product launch for maximum impact and success.
Forecasting
We predict future trends and demand, giving you the insights you need to plan ahead and make data-driven decisions for sustainable growth.
Market Entry (sizing, feasibility, PESTEL analysis)
We evaluate market size, feasibility, and external factors (political, economic, social, etc.), ensuring you have a solid foundation to enter new markets with confidence.
White Space Opportunities
We uncover untapped areas in the market, helping you find opportunities where your brand can stand out and meet unmet customer needs.
Internationalization
We guide you through global expansion, assessing market potential and helping you tailor your strategy for international success.
—Innovation & Trends
Innovation is at the heart of every successful business.
Tracking innovation all the time, everywhere, from everyone. Flavors, formulas, fragrances, packaging, design, ideas—see the hits, the misses, and how consumers react. Stay ahead of the curve.
Emerging Market Trends
We track and analyze up-and-coming trends across industries, helping you stay ahead of the curve and spot new opportunities before they hit the mainstream.
Technology & Innovation Adoption
We guide you in understanding the latest technological innovations, helping you decide when and how to adopt new solutions to stay competitive and drive efficiency.
Consumer Behavior Shifts
We identify how evolving consumer preferences, generations and behaviors are shaping industries, providing you with actionable insights to adapt your products and marketing strategies.
Disruptive Innovation
We pinpoint disruptive technologies and business models that are transforming industries, helping you leverage these changes to innovate, compete, and grow.
Futures & Scenario Planning
We help you envision multiple future scenarios based on emerging trends, equipping you with strategic options to navigate uncertainty and prepare for what’s next.
—Consulting
More than just research, your unfair advantage.
It’s not just about knowing what’s happening—it’s about knowing what to do next. We don’t stop at insights. We turn them into the edge your business needs to lead.
Strategic Insight
We cut through the clutter to find the insights that actually matter. Forget generic advice—our strategies are bold & built to get results.
Brand Growth Strategies
Your brand should do more than “exist.” We help you turn audience insights into winning strategies that grow your brand & bottom-line.
Innovation & Trend Integration
The market’s changing fast. We’ll show you how to ride the wave of the latest trends, innovate fearlessly, and stay two steps ahead of the competition.
Reputation & Crisis Management
Bad buzz spreads fast. We’ll monitor, manage, and protect your brand’s reputation before things get messy—and if they do, we’ll help you clean it up.
Competitive Advantage Playbooks
Winning isn’t luck—it’s strategy. We help you outsmart competition, seize opportunities, and turn your strengths into market leadership.
Consulting Toolbox
Strategic workshops, business simulation & gaming, innovation labs, scenario planning—we’ve got you covered!
—Social Listening
Understand customers, brand, and market at the speed of social.
From research to continuous monitoring, only 4 steps stand between you and actionable insights.
Search
Collect millions of posts, comments, and conversations that are relevant to you.
Segment
Categorize conversations by feedback, complaints, opinions, testimonials, reviews, and more.
Analyze
Use AI to spot insights, analyse images, and answer your questions across vast data sets and overlay custom audiences of millions at speed.
Act
Share insights across your organization with alerts and live reports.